Since starting his first internet company in 1994, John Kirker has been involved in the planning, development, execution and/or maintenance of nearly 800 online projects across virtually every commercial sector.
John currently advises companies SMB’s, advertising agencies and promotional firms on ways to use the internet, social media and traditional offline mediums to increase lead-flow, increase marketing effectiveness, overcome challenges and automate business processes all with the goal of growing bottom line profits.
MortgageSites.com, one of his early ventures, offered turnkey online marketing solutions for banks and mortgage professionals across the US and was marketed as a Software As A Service. The system paved his future in online marketing because it was one of the first, if not the first system to integrate personalized direct mail marketing with the web and offer every visitor personalized, unique and custom tailored content.
Through a relationship with TMP/Monster, this same system was used by on of America’s leading pest control company’s for over a decade and brought in an estimated $500,000,000 in gross revenues.
In addition, while working with TMP/Monster, John’s companies also created projects including OnlinePostCard.com, JobViper.com, and many others.
Together with TMP/Monster, John’s companies offered services utilized by Allstate Insurance, Kaiser Permanente, Terminix, Charles Schwab, AOL, Lockheed, Army, Navy and Air Force, Pizza Hut, Sun, etc. Terminix continues to use a system invented by John which geographically targets homeowners and automatically triggers direct mail campaigns in a geographical areas where termites are reported.
On July 1, 2001 John sold his company to an investment firm where he stayed on as Vice President and General Manager through September, 2003.
Since that time John has acted as an adviser to many companies while starting a few of his own.
His passion for hockey led him to create RinkTime.com, a hockey and skating rink directory which serves as many as 1,000,000 visitors each month.
John also partnered and advised BenefitBar which was developed to help raise funds for charitable organizations through its partnership with Yahoo!
John and his wife Amanda enjoy competitive swimming, cycling, ice skating, hockey and being outdoors with their dog Bailey.